As a joint venture BMW and car rental outfit Sixt have launched a new car-sharing program "Drive Now" with premium vehicles. Very cleverly, a vehicle key is not needed. The "Drive Now" cars are equipped with a chip, members are issued with a smart card that operates the vehicle. the program is being launched in Germany with plans to roll the system out internationally later this year. As always with BMW, expect this to be a very efficient and user friendly system.READ MORE
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